Glow up deep hydration and cellular renewal

Glow Up is born from the union of high-performance natural actives and modern cosmetic research. A line that revolutionizes hair care by blending deep hydration, cellular renewal and extraordinary shine into a single multi-sensory experience.

Actions of the Glow up range:

• Deep hydration.
• Cellular renewal.
• Extraordinary shine.
• Micro-exfoliation: it purifies the scalp, stimulates cell turnover and smooths the fiber.
• Seals the cuticles and seals split ends.
• Antioxidant protection, renewing the hair surface and defending it from environmental stress.

Key Ingredients:

Caviar Lime: Is rich in natural AHAs, vitamin C and antioxidants. In the Glow Up formulas it is used to help renew and smooth the hair surface, enhance luminosity and support a more even, polished-looking texture.

Hyaluronic Acid: Supports hydration, softness and elasticity. Within the range it helps maintain the hair’s moisture balance and contributes to a smoother, more supple feel.

Glycolic Acid (AHA): Is used for controlled smoothing of the hair surface. In the range it helps improve texture and luminosity and supports cuticle smoothness.

The Glow up range consists of the following products:

Glow up Luxury Shampoo

Ideal for dry and treated hair. Luxury Shampoo gently cleanses with coconut-derived cleansing agents while helping maintain hydration, softness and shine. Perfect as maintenance for Glow Up Molecular reconstruction treatments, extending the benefits of the in-salon treatment.

How to use: Apply generously to wet hair and gently massage from roots to ends until a rich, creamy lather forms. Rinse thoroughly. Repeat if needed.

Glow up Deep Mask

Ideal for dry or treated hair. The mask delivers the perfect balance between nourishment and lightness. After each application the hair appears regenerated, healthy, luminous.

How to use: After Luxury Shampoo, apply generously to lengths and ends. Distribute evenly with a comb, leave on for 5-10 minutes, then rinse thoroughly.

Glow up Protect & Plump

A leave-in protective spray for hydrated, disciplined and protected hair. It can be used before or after blow-drying to help hydrate, tame and improve the appearance of the hair. Hyaluronic Acid supports moisture balance and elasticity, while Caviar Lime enhances luminosity.

How to use: Spray onto dry or towel-dried hair and distribute evenly through lengths and ends with a comb. Do not rinse. Style as desired.

Glow up Lumin Oil

A lightweight finishing oil designed to add definition and mirror-like shine while helping seal the hair fiber and reduce the appearance of split ends. It leaves the lengths soft and luminous without a heavy residue.

How to use: Warm a few drops between the hands and gently apply to the ends of damp or dry hair.

Glow up Instant Rescue

A fast-acting treatment for damaged hair that is designed to restore softness, strength and shine. The formula works both within the fiber and on the surface, with Hyaluronic Acid helping support hydration and a protective effect. Instant rescue leaves hair visibly healthier, stronger and shinier, with immediate results that are renewed with every application.

How to use: Spray a small amount onto towel-dried or dry hair, concentrating on the lengths. Do not rinse; style as desired.

Recommended Home Maintenance by Hair Type:

Damaged hair: Bleached and/or chemically treated hair . Use Luxury Shampoo – perform 2 applications. Follow with Deep Mask and leave on for a few minutes. Follow with Instant Rescue – apply to towel-dried hair, do not rinse, style hair as desired. Finish off with Lumin Oil.

Dehydrated hair: Hair affected by frequent use of flat irons and curling irons. Use Luxury Shampoo – perform 2 applications. Follow with Deep Mask and leave on for a few minutes. Follow with Protect & Plump – apply to towel-dried hair, style hair as desired. Finish off with Lumin Oil.

Curly hair: Hair that has lost elasticity and volume/structure. Use Luxury Shampoo – perform 2 applications. Follow with Deep Mask and leave on for a few minutes. Follow with Instant Rescue & Protect & Plump – apply to wet hair, style hair as desired. Finish off with Protect & Plump.

Fine hair: Hair that has lost body and volume. Use Luxury Shampoo – perform 2 applications. Follow with Instant Rescue and leave it on for a few minutes and rinse off. Style hair as desired. Finish with Lumin Oil – only on the ends.